MultiTag Case Study For PropellerAds Publishers
MultiTag is a universal tag or piece of code that publishers can place on their site.
MultiTag is a multipurpose tag that contains all ad formats at once for easier integration,
balanced settings and optimized rates for a maximum profit.
How Does MultiTag Work?
MultiTag works like an auto-optimization tool for publishers because it automatically picks the
most suitable and profitable ad format for a specific website.
This doesn't mean visitors to your site will see random ads.
It is also designed to ensure that publishers get high CPM rates while providing a better experience
for users that view their content.
MultiTag works with three Ad Formats:
- OnClick (Popunder)
- Native Banner (Interstitial)
- In-Page Push
MultiTag Saves you the stress of getting three different ads code by providing a multipurpose tag which
contains three different ads code in one click "MULTI".
How To Insert MultiTag To Your Site
The process of getting MultiTag Looks like this in your account:
1. Choose MultiTag Zone:
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MultiTag Case Study For PropellerAds Publishers |
2. Name the tag (you can create your own name or use the default name).
3. Copy the code and insert it into your site's source code (below the <body> tag).
4. The 3 ad format will be available on your website.
Using MultiTag on my site as a publisher for just a day, generating revenue has become more easier and more reliable.
Users to my site have a great experience navigating in the site, which gives the user a great time when accessing my site.
How Does MultiTag Look Like?
I've put together some screenshots of how the same campaign looks like with different ad formats on it.
OnClick (Popunder)
In-Page Push
Native Banner (Interstitial)
Statistics to show for MultiTag format
Here are some statistics results using MultiTag for just 30mins
Native banner
Results Without MultiTag And With MultiTag
Here are some screenshots I have compiled to show the MultiTag CPM and Profit results to know if its worth it or not.
Without MultiTag
Using Direct Link format to monetize my site, Profits and CPM was poor, resulting in low revenue
Is it worth it or not?
Monetization process became a lot easier for publishers with the new MultiTag ad format, where you can create 3 tags of different ad format with just a click.
All the 3 ad format works perfectly together and give you an opportunity to generate the highest possible revenue while ensuring a great experience for users.
It is very worth it and preferable to use MultiTag ad format.
Helpful as ever.. Many thanks
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